05
Oct
International Dancehall superstar, Stonebwoy and his manufacturing partners, Bel-Beverages have launched a Stonebwoy version of Big Boss Energy Drink and have embarked on a nationwide tour to launch it. The idea is to create a stronger bond between the product and the positive image, creativity and global appeal of Stonebwoy as well as the values of hardwork, determination and tenacity he portrays. According to Bel-Beverages, this decision was taken after management and Stonebwoy agreed to a licensing partnership deal in December, 2019. "It was necessary to establish the strong link between Big Boss Energy Drink and Stonebwoy to reflect the…